Make Your Choice Right

Problem of Choice

Every day we make dozens of decisions of different degrees of importance. Some of them may influence and change our life radically, while some make no sense. It is hard to decide, if you are not sure either in the future choice or in yourself. The problem of choice us of a keen importance for leaders. Fortunately, we can listen to people who are always facing this problem and ask them for help. We have done the research and gathered several mental models that can influence your choice.

10/10/10 Rule

This rule is applicable for both the long and short-term decisions. The main aim of this mental approach is to find out how your present choice will influence your future life. To imagine the outcome ask yourself three questions: What will I think about it in 10 minutes? In 10 months? In 10 years? Write down the answers and think if the result satisfies you. If you were expecting to have something else – find another way out.

A True Fan

It is the person, who will follow you anywhere and support all your ideas, even if they are crazy and stupid. By applying this model to your current personal or professional relationships, you will be able to optimize the approach to these relations. If the choice is between 10 constant visitors of your restaurant or 150 new ones somewhere in future – stop on the first decision.

The Pareto Principle


It says that you have to be efficient, and not just active. It is the fact, that we get 80% of the desired outcome from the 20% of our activity. It is very easy to go deep in the act of doing something, but get nothing. Here you should work for the result. In addition, if it is hard to decide whether to compose two meaningful stories or five superficial – it is obvious what option you need to pick up.

Scheme of Regret Minimization

Some choices are vital and force us to sacrifice something. Jeff Bezos thinks that this rule can explain how to act. Imagine yourself an 80-year-old man/woman and ask yourself, what you are going to think at this age. This scheme should be applied to the problems, which are difficult to solve in the short-term perspective, but if you think about the long-term consequences of the choice, you will be able to act right and never regret. This approach differs from 10/10/10, because it works only if you hesitate that your choice will change personal and professional life.

The Eisenhower Matrix

Box Template

34th President of the USA Dwight Eisenhower once said that important things are rarely urgent, and urgent things are rarely important. In addition, he created the easiest algorithm, which consists of dividing all possible variants into 4 boxes. All you need to do is to categorize your acts, assignments or decisions into the categories: urgent and important (needed to be done immediately), important, but not urgent (can be done later), urgent, but not important (someone else can do it) and not urgent and not important (no need to do it at all). By organizing your problems in such a box, you will see how easy it is to solve them.

The Parkinson’s Law

“The work expands in order to fill the time available for it” – that is how Parkinson defined it. In other words, it means that if you have 3 hours to do the assignment, which can be done in 1 hour, you will definitely use the whole 3 hours, but will do it in the last 30 minutes before the deadline. Do not limit yourself to such a long period of time, divide the work into parts and set the deadline for each of it. That is the main rule of the time management.

The Circle of Competence

If you feel, that you are not competent in some spheres or questions – do not even try to change it. You will fail, as there are better people. Find out your strengths and perform better than others. Do not leave your circle of competence. Of course, you have to improve yourself and learn new things every day, but you should better master already gained skills to be a specialist in your field.

The main idea of this article is to show that everything is possible – it is just inside your mind. The better mental models you will use, the better results you will get in the future.

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